We are the communications agency behind NZ Avocado and the amazing rise in popularity of the super fruit in New Zealand.

Want to learn how we influenced the nation to fall in love with avocados and how to achieve this for your brand?

To take part in our free marketing and communications audit, please click the link below.



About Us

Village PR & Marketing has a reputation for changing perceptions. Influencer marketing – and in particular the use of micro-influencer campaigns with the creative use of bloggers and a range of social media has become increasingly powerful.

Advertising blindness has crept in and brands are seeking new ways to shine. We work with powerful influencers who talk to their extended networks about products and services that touch, move and inspire them. They then start genuine conversations about clients’ products and services. There have been a lot of people watching from the sidelines to see proof points of this new form of marketing – the good news is we have evidence of its effectiveness in impacting sales.

We are aggressively open-minded and this non-judgmental way of thinking fuels our creativity.

Learn more about us…


In one year 90,000
more New Zealand
households started
buying avocados than
the previous year


“Village PR have been a strong partner of NZ Avocado over the past 6 years. They have anticipated our needs, pushing the boundaries with us about what we might and can achieve. Not only that, they are fun, they are innovative, we laugh with and at ourselves as we brainstorm new and sometimes crazy ideas about how we raise the visibility of our industry and the amazing avocado. They deliver, they work with us not for us and they deserve recognition as a terrific PR agency.”

Jen Scoular – CEO, NZ Avocado

We are the agency
behind helping Rotorua
get its mojo back.
Tourism is now worth over
$700,000,000 to the city


“Village have helped us on the journey to achieving over 170,000 Facebook fans and more recently came up with an idea that garnered over 33,000,000 views around the world when we hosted Jordan Webster aka “How to DAD” and it’s resulting video.
Village PR have been an extremely valuable asset and very much a partner in every sense of the word on this journey. They listen to their clients’ needs and deliver over and above what is required. It is great to work with such a proactive and passionate team of people.”

Tom Worsp – Consumer Marketing Manager, Destination Rotorua

Case Studies


At the end of a tough 2020, we created come light-hearted moments that raised the profile of a key summertime staple. The ‘Tatua Dairy Whip Flip’ was the perfect concept to inject fun and increase exposure. Check out the great results here!
Read more…

5+ A Day Kūmara Toast Case Study

Kūmara has always been a Kiwi staple on the dinner plate, but have you ever tried using it instead of bread for breakfast or lunch? Check out the impressive results of out cheeky ‘Kūmara Toast Campaign’ here!
Read more…


We created the concept a ‘Very Dairy Christmas’ along with a recipe book and sent this to 23 key influencers, bloggers and media with all of the ingredients and tools required to make the trifle. Check out the results here.
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We wanted to position avocados as an important and nutritious food for athletes to include in their diet for peak performance so we targeted the All Blacks and sent them an avocado influencer kit to inspire them to post on their social channels. Check out the results here.
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We wanted to create awareness and excitement around the opening of Motion Entertainment. A campaign combining a year-long Facebook strategy, PR, marketing and advertising was used as well as utilising Julian Dennison as the celebrity attraction. Check out the results here.
Read more…


Learn how we use powerful new marketing tools to fulfil your business goals.
Take part in our easy two step review process to see how we can help you.



The Mahi Behind The Scenes

When we have a great angle about our clients that we know the media will love, we don’t just sit back and relax once the press release has been sent.

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Covid alters the way we shop

We may be keen to forget 2020 but it’simpossible to ignore the fact that the global pandemic has altered our shopping habits and those changes appear…

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Healthy Christmas Platters

At Village PR, we just love the idea of supporting both a healthier festive season and our hard-working Kiwi growers by serving up beautiful fruit and vegetables..

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Best Summer Berries

Nothing says summer more than berry picking. It’s not just the creation of beautiful childhood memories but also knowing that you’re taking home

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Golden Homes

Golden Homes has turned thirty and it’s celebrating by helping more kiwis build their dream home. At Village PR, we’re thrilled to be working with the iconic

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“The gangster move in a recession is not just to maintain the budget but actually increase ad spend.”That’s according to Mark Ritson, an internationally

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Sometimes the best things in life ARE free – or, at least that’s what we think when we think about the lakes, forests, parks and mountains that are right

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As a Millennial working in the media ‘sphere’, it’s hard not to notice all the media chatter about my spoiled generation and our apparently

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Vero’s Blog

I consider myself a citizen of the world – born in Argentina, lived in America for over 10 years and finally ending up in New Zealand and making it my home.

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To social or not…..

Over the last five or six years we have had dozens of businesses and brands come to us with questions about social media: should we be using it?

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Niki’s Blog

Greetings from the Garden City! “Working from home is like working in an office, but you get to sleep in and you can wear pyjamas all day long.

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Contact Us

Village PR & Marketing

333A Maunganui Road, Mount Maunganui 3116
Bay of Plenty, New Zealand

Phone: +64 7 572-1608

Postal address:
PO Box 4634, Mount Maunganui South 3149

Free Communications Audit

Want to learn how we influenced the nation to fall in love with avocados and how to achieve this for your brand?


Village PR 333A Maunganui Road, Mount Maunganui, 3116

Village Public Relations and Marketing | ©2017